2017 Leadership & Executive Communications Conference
WEBCAST

2017 Leadership & Executive Communications Conference

Sept. 19, 2017
Price: $695
Member Price: $545
  • Run your executive communications strategy like a news desk to respond to the 24/7 nature of communications today
  • Craft speeches that convey your speaker's authentic voice and move audiences to action
  • Repurpose your executive communication content for different platforms—from a speech to a blog post, LinkedIn article, op-ed or tweet
  • Keep leadership communications relevant in a world of shrinking attention spans and information overload

Twitter hashtag: #RaganExecComms



Presented by: Sponsored by:  
Ragan Communications, Inc.  
Product Code: Y17CS0DC2WC
Quantity:
 
  • Your Presenters:
    Sarah Hurwitz Sarah Hurwitz
    Former head speechwriter for Michelle Obama
    Lessons learned from first lady Michelle Obama on how to write a powerful, memorable and authentic speech
    Pam Austin Samsung Strategy and Innovation Center
    Pam Austin
    Head of executive communications and public affairs
    Opening the lines of communication
    Mary Gibson Honeywell
    Mary Gibson
    Director, executive and employee communications
    Shape-shifter: Becoming the right communications partner for any executive
    Liz Coffey McDonald's Corp.
    Liz Coffey
    Manager, executive communications/global internal communications
    Building a better executive communications presence
    Lisa Gibson Microsoft Canada
    Lisa Gibson
    Executive communications lead and senior business manager
    Multiple communications platforms, one unifying purpose
    Joel Schwartzberg American Society for the Prevention of Cruelty to Animals (ASPCA)
    Joel Schwartzberg
    Senior director of strategic and executive communications
    How to coach your speakers—and yourself—to make points clearly and convincingly through effective public speaking techniques

It's harder to cut through the clutter these days, especially with the recent onslaught of fake news and alternative facts.

How do you make your executive's words count in an age where trust is at an all-time low?

Join us at Ragan's 2017 Leadership & Executive Communications Conference where you'll learn new ways to capture and amplify your leaders' most important messages and convey them to stakeholders in the most honest, ethical and powerful ways.

You'll learn:

  • New ideas and methods to seek out and share your leader's most vital messages
  • How to persuade stakeholders in honest, ethical and powerful language
  • Why stories are the most powerful technique for reaching and influencing today's audiences
  • How your industry peers are taking advantage of the latest tools and techniques to get their leaders' messages across
  • Ways to build the right executive communications plan for the right executive
  • Methods to quickly identify traits and tendencies in your executive that you can use for stronger communications
  • How to use graphics and dynamic content to enhance your message and your audience's understanding of complicated topics
  • Tips to coach your speaker to walk, gesture and position one's body to convey strength
  • How to develop an executive speech that can easily be transformed into Twitter content or amplified through a Facebook Live event or a Skype For Business meeting
  • And so much more!

Who should attend?

  • Executive communicators
  • Leadership communicators
  • Corporate speechwriters
  • Government speechwriters
  • Freelance speechwriters
  • Internal communicators
  • PR professionals

Presented by: Sponsored by:  
Ragan Communications, Inc.