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  • Learn more about sponsoring this event
    Keynotes with:
    Paul CaluoriPaul Caluori, global director for digital services, Associated Press
    Louis GrayLouis Gray, advocacy team lead, Google Analytics
    Breakout sessions with:
    Colleen Newvine The Associated Press
    Colleen Newvine
    Product manager for AP Stylebook
    How PR pros can write (and think) like journalists
    Gregory Galant Muck Rack, Sawhorse Media
    Greg Galant
    Co-founder and CEO of Sawhorse Media
    How to pitch journalists and build relationships with the press
    Erik Huddleston TrendKite
    Erik Huddleston
    The PR pro's secret weapon: Combined SEO and PR measurement
    Marci McCue Flipboard
    Marci McCue
    Co-founder and director of communications
    Influencer campaigns
    Pre-conference workshops with:
    Marco Larsen Public NYC
    Marco Larsen
    Why brands PANIC: A powerful new PR language for branding
    Melissa Dodd University of Central Florida's Nicholson School of Communication
    Melissa Dodd
    Research methods, measurement and evaluation for PR
    Advanced research, measurement and evaluation for PR specialists
    Mark Ragan Ragan Communications
    Mark Ragan
    Brand journalism boot camp to transform your PR and content strategy