If you're reading this, you're already a writer. And if you manage a project for internal or external marketing campaigns, you're already a producer.
What if you could also shoot and edit video? What if you could also become a more complete, more powerful storyteller?
How much money would you save your organization?
How many creative headaches would you save yourself?
In this full-day, hands-on workshop, longtime TV and digital producer and strategist Justin Allen will teach you by total immersion how to create your next (or first) knock-'em-dead video campaign yourself—soup-to-nuts!
In this hands-on, how-to boot camp, you will learn:
How to plan, produce, shoot and edit your next video yourself—on a budget
Why a smartphone could be the only camera you'll ever need
How to use natural light to make the best of a crummy interview setting
What gear you should invest in and why
Why audio can be more important than video to convey the emotions of your story
Tips, hints and tricks to make your video a work of art that becomes part of your communications strategy
You'll walk away with a comprehensive understanding of how to write, shoot, produce, direct and edit your own videos. You'll know how and when a smartphone is the only camera you need. You'll learn how a cheap ($1K or less) DSLR setup can get you the same quality footage as a $10K setup. And you'll learn how to produce cheaper, faster, better videos.